Our Brandon Hall Award Gold Award Winning interactive
sales simulation, produced on behalf of telecom leader
Ericsson, follows an Ericsson Key Account Manager through
a series of meetings with a client CTO and CMO (who, along
with other characters, are portrayed by professional actors).
The character-rich, multi-path roleplay
is built around an informative, humor-filled narrative
that directly addresses key client-identified learning
objectives. Ericsson reps playing the learning game
make decisions throughout the simulation as they learn
to position complete solutions for their customers.
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